7 Montréal essentials: Festival wear

The key to an amaaazing festival experience? First: killer programming. (We’ve got you covered.) Second: The perfect gear. You want to be as cute as a groupie, but also light on your feet, prepared for weather changes, and ready to dance at all times. Here’s all the festival wear you’ll need, courtesy of 100% Montréal brands.

Atelier New Regime

The five-panel camper-style Hammers cap with snazzy New Regime label woven on the front says nonstop summer fun with its floral print and sportswear look. Lightweight and adjustable, it’s the perfect way to manage the sun during those hot daytime shows.

Find it online, or in person at New Regime’s workshop at 4030 St-Ambroise, Suite 311.

$20.95

Maison Bourdon

These sunnies are designed and made in Montréal, which is only part of what makes them so cool. They’ll be an essential part of your daytime festival experience, both to add an air of mystery to your outfit, and to protect your eyes from the glare of the superstars onstage.

Find this or three other models online, or at carriers including Diffusion Griff 3000 (350 Saint-Paul E.) and Signatures Québécoises (560 rue St Joseph E.).

Starting at $150

The Editorial Magazine

Face up to your cuteness (get it?) with this crop top, the just-so mix of practical and trendy by a Montréal brand that centres around the publication of an arts and fashion magazine. (They make the sweetest gear.) It’s great with shorts, jeans, or this hot skirt, below.

Find it online, or at carriers like Phi (407 St-Pierre).

$22

Lustre

“Prettycality” – that’s the new word this skirt inspires. What better than an easy-to-wipe vinyl skirt for sitting on muddy, grassy fields as you let the tunes wash over you? Combined with a sweet crop top, it hits that 1990s Gwen Stefani vibe that screams music fest. Lustre is fantastic for little skater dresses, too.

Find it in-store at Lustre (4068 St-Laurent).

$95

ALDO

It isn’t so much the summer showers themselves that are a bind at outdoor music fests (you can always find an awning to huddle under), but rather the after-effect, i.e. the muddy expanse. Be ready in style with these short wellies, good for keeping your trotters dry without the sweaty factor of tall boots.

Find them online, or at one of Montréal’s many ALDO stores.

$39.98

ALDO Accessories

Celebratory and fun with its multi-coloured pattern fest, this cross-body bag will leave you hands-free to prance and dance your butt off while safely holding your essentials (pass, phone, sunscreen, sweatshirt).

Find it online, or at one of Montréal’s many ALDO stores.

$30

La Montréalaise

When night falls, sometimes so does the temperature. Stay warm without compromising style with this cuddly sweatshirt by La Montréalaise; it does double duty as a thank you letter to all the musicians that’ve made your day.

Purchase it online, or order it and pick it up in person at the La Montréalaise workshop (they’ll send you the coordinates).

$80